Apr 21, 2023 | Blog
Picking: The Essential Step in Order Processing
In the world of e-commerce, picking items from your warehouse is a pivotal part of the order fulfillment process. Without a reliable picking list, there’s a risk of sending products that might be out of stock or on backorder. Delays in generating pick lists can also postpone customer orders, especially when items are requested for delivery by a specific date. Dive deeper into the world of picking lists and discover ways to enhance their creation. Read more about warehouse picking strategies here.
Understanding the Picking List
A picking list is a vital document used by warehouse personnel during the order fulfillment phase of ecommerce businesses. This list provides the necessary information to find the items ordered within your warehouse or fulfillment center. In the fast-paced manner of e-commerce operations, it’s essential to have accurate picking lists. Relying solely on memory can lead to errors, especially when dealing with a high volume of orders or when items are on backorder. For example, if one product is out of stock, the system can flag it, ensuring that available alternatives are considered.
Distinguishing Between the Two Types of Picking Lists
With the rise of e-commerce, picking lists have evolved. These digital pick lists are accessed via devices like smartphones, tablets, or even more advanced tablets with specialized software. They’ve become increasingly popular due to their convenience. With digital lists, warehouse managers can automatically generate order details, including the quantity and bin location, and forward them to pickers. These lists can also provide comprehensive product information, ensuring pickers don’t mistakenly select the wrong item. Discover the best practices for warehouse bin storage systems here.
Key Components of a Picking List
A picking list should contain specific details about the customer order to guide warehouse pickers. Here are the crucial elements of pick tickets:
- Order Number: This auto-generated number offers transparency, allowing you to trace any issues back to the picker responsible. It’s especially crucial when handling purchase orders or when items are requested for delivery by a specific date.
- Product Details: The SKU, quantity (qty), and warehouse location, down to the specific bin, are paramount. Detailed location data, such as aisle, shelf, and bin, should be included. Regular inventory counts by hand ensure that items needed soon are available and those nearing their reorder point are flagged.
- Customer Information: While this isn’t essential for pickers, packers and shippers need the customer’s name and shipping details to verify order specifics and generate a packing slip. This section might also include special delivery instructions provided by the customer.
Optimizing the Picking and Packing Process
To enhance your picking and packing operations:
- Organize Your Warehouse: Minimize movement within the warehouse for increased productivity. Consider zoning and clustering frequently purchased items together. This not only reduces travel time but also minimizes errors. Regular inventory counts by hand can help maintain accuracy, especially when determining reorder points.
- Evaluate Your Picking Method: There are various picking methods, like batch picking, zone picking, and wave picking. The ideal method depends on factors like order volume and warehouse layout. For example, batch picking might be best for high-volume operations.
- Embrace Automation: Implementing a warehouse management system (WMS) can offer real-time insights and improve staff performance. Other automation options include warehouse robots and conveyor belts.
- Prioritize Packaging: Selecting the right box size and packing materials is crucial. Cartonization, a process of determining optimal box sizes based on product dimensions, can be beneficial. Learn about the different types of warehouses in supply chain management here.
The Role of Picking Lists in a Warehouse Management System (WMS)
Integrating picking lists with your WMS offers numerous advantages. A WMS can auto-generate picking lists when a customer places an order, eliminating manual creation. It also tracks stock movements in real-time, enhancing inventory management. This real-time data ensures that manual stock checks aren’t required after each order. A WMS digital picking list can also suggest temporary containers for pickers to place items before forwarding them to packers.
Optimal Picking Routes: Enhancing Warehouse Efficiency
Imagine a dance of efficiency within the warehouse – the art of optimal picking routes. Just as choreography guides dancers, optimized routes lead pickers through a symphony of productivity. By sequencing the order of item retrieval, businesses can cut down on unnecessary travel, decrease aisle congestion, and create a ballet of streamlined warehouse operations.
Picking List Customization: Tailoring to Uniqueness
In the vibrant tapestry of business, no two threads are alike. Extend this notion to picking lists by exploring the realm of customization. Unveil the power of tailoring lists to specific orders or customer quirks. Whether it’s prioritizing high-value treasures or grouping similar gems, customization of pick lists adds a bespoke touch to the art of order fulfillment.
Real-time Inventory Updates: Navigating the Now
In a world where seconds matter, the magic of real-time inventory comes alive. Dive into the fusion of picking lists with real-time updates, ensuring that pickers aren’t led astray by phantom stock. Imagine a harmony where customers access real-time product availability, enhancing transparency and trust.
Multi-Location Picking: Across Warehouses and Beyond
Imagine a puzzle where pieces reside in different realms. This is the essence of multi-location digital picking lists. Illuminate the complexity and benefits of managing inventory across diverse warehouses or fulfillment centers. From warehouse to warehouse, the orchestration of picking lists shifts to encompass a world of diverse storage landscapes.
Picking List Visualization: A Picture of Precision
In the sea of text, visuals emerge as guiding stars. Welcome the concept of visually enriched picking lists – a world where images and QR codes guide the pickers’ hands. Like an artist’s palette, visual aids simplify the picking process, and reduce errors born from similar-looking items.
Picking List Auditing: The Rhythm of Accuracy
In the symphony of the order fulfillment process, harmony is maintained through routine audits. Envision the rhythm of picking list audits, where meticulous checks ensure alignment between paper and reality. Uncover how these rhythmic checks keep the performance accurate and the applause unmarred.
Picking Metrics and KPIs: Measuring the Symphony
Amid the crescendo of picking, metrics emerge as the scorecards of success. Enter the world of measuring performance with KPIs – pick accuracy, pick to order, fill rates, and picker productivity. This is where numbers paint a vivid picture of efficiency and guide the melody of improvement.
Voice-Powered Picking: Commanding Efficiency
Imagine a world where words hold the power of action. Enter voice-powered picking, where spoken commands guide the hands of pickers. Unshackled from screens or paper, pickers navigate the warehouse with seamless commands, like a symphony conducted by speech.
Picking List Integration with Customer Experience: Beyond the Box
Extend the narrative to a realm where accuracy becomes synonymous with customer delight. Showcase how precision in picking list details translates to seamless order fulfillment. This journey uncovers how accurate and discrete picking list also influences the chorus of customer satisfaction.
Picking List Adaptation to Seasonal Demand: Shifting with the Seasons
In the tapestry of commerce, seasons cast their spell. Unveil the art of adapting picking lists to the ebb and flow of demand. As seasons change, picking lists transform, ensuring that both the quantities and right products dance forward in sync with customer desires.
Picking List Training and Onboarding: Nurturing Expertise
In the realm of order fulfillment, pickers wield expertise. Explore the significance of training and onboarding, where pickers master the art of deciphering picking list details, navigating warehouse maps, and finding their rhythm in the symphony of operations.
Picking List and Returns: The Echo of Efficiency
As the curtain falls on order fulfillment, returns take center stage. Extend the spotlight to picking lists in the realm of returns. Unveil how a well-crafted pick list, guides the choreography of return processing, ensuring that items find their way back to the warehouse with grace.
Picking List Beyond Warehousing: Unveiling Possibilities
From warehouses to the world, the concept of picking lists journeys beyond your own warehouse. Embrace the broader canvas, where picking lists guide not only warehouse staff but also retail employees replenishing store shelves or orchestrating in-store pickup experiences.
Take a look at what a picking list in our ShipHero software looks like!

Key Takeaways
- Picking lists guide warehouse staff in retrieving customer-ordered items.
- They detail product codes, warehouse location, and quantities.
- Properly crafted picking lists reduce errors and offer pickers a clear tool for their daily tasks.
Picking List FAQs
What is a picking list?
A document detailing a customer’s order, aiding warehouse staff in selecting the right items for shipping.
What’s the purpose of a pick list?
It helps locate the correct items in the warehouse to fulfill customer orders.
How does order picking affect profitability?
Efficient order picking ensures order accuracy, leading to fewer returns, reduced costs, and enhanced customer satisfaction.

Apr 21, 2023 | Blog
Stock-keeping units (SKUs) are essential for retailers. They let you track inventory quantity and stock movements without having to do physical checks every day.
But what do SKUs really do, and how do you make them? Read on for a comprehensive guide on SKUs!
What Is a Stock Keeping Unit (SKU)?
A stock-keeping unit (SKU) is an alphanumeric code assigned to each of your products. They usually come in the form of scannable barcodes printed on labels. A SKU usually contains the product’s details like its price, variant, size and more.
Each product variant has a unique SKU. So, for example, you have purple and yellow T-shirts in three sizes each: small, medium and large. Each variant of these T-shirts has its own SKU, meaning you have six SKUs.
Why do you need unique SKUs for each variant? This is to prevent mix-ups during the picking process. If a SKU only registers the color, your picker might retrieve T-shirts of the wrong size.
Why Are SKUs Important?
SKUs are important for stock tracking and sales data collecting. Tracking the movement of SKUs alongside customer orders means you know what products are selling and which variants are most popular. This way, you can anticipate high demand by stocking up on popular items.
SKUs are also often used for product recommendations in online stores. Let’s say a customer puts an action movie DVD in their cart. Your system can search for similar SKUs and recommend them to other action movies. This might trigger an extra purchase and increase your profits.
Stock Keeping Units (SKU) vs Universal Product Codes (UPC)
SKUs and UPCs are used for similar things. They both track inventory and stock levels. But there’s one key difference.
SKUs are retailer-specific. Even if two companies sell identical items, the SKUs will be different. Meanwhile, UPCs are universal, as the name implies. The same product will have the same UPCs across all retailers.
SKUs are more flexible than UPCs because they can either be printed in text or as a barcode. Meanwhile, UPCs can only be printed as a barcode. This means humans can easily read SKUs, while UPCs need a barcode scanner.
How Do You Create SKU Numbers?
You can create SKU numbers by splitting an alphanumeric string into different parts and defining each of them. Let’s take a look at the steps to create a SKU number:
- Make a top-level identifier: The first two or three digits of a SKU are a general classification of the product. These categories can be anything. Some examples include the product’s type, brand, manufacturer and department.
- Define a unique identifier: The middle part of the SKU is usually for unique identifiers like the item’s size, material and color.
- Finish with a sequential number: The last bit of the SKU is usually a sequential number that shows when it arrived in your warehouse. This means you won’t have a hard time calculating stock. Sequential numbers also help you prioritize selling items that have been in the warehouse longer.
- Input the SKUs into your inventory management system or point-of-sale: Manually managing hundreds or thousands of SKUs is extremely hard. That’s why the next step is to input your SKU in a database provided by your point-of-sale (POS) or inventory management system.
- Print SKU barcodes: Your POS system will convert the SKU numbers into barcodes. Print them and attach them with labels to your products.
What does an SKU number look like? Here’s an example SKU for an item sold at a clothing retail store:
Here’s the code broken down:
- JK: Jacket
- S01: Style 01
- YL: Yellow
- S: Small
- 001: First product at the warehouse
As you can see, the SKU system defines everything about the item to its most minute details. By reading the code, a picker can tell it’s a small yellow Style 01 jacket. They can also tell this is the first jacket of that type in the warehouse. From this information, they can send out the right item when a customer orders it.
Top 5 Uses of SKUs for Business
Now that we’ve learned what SKUs are and how to make them, it’s time to learn their uses. There are five major uses of SKUs in businesses.
1. Analysis
SKUs can track which items are selling and which ones aren’t. This helps you anticipate customer demand by purchasing more or less of certain products.
You can use SKU tracking data to predict which items might be top sellers so you can order more and maximize revenue. Conversely, you can reduce orders on items that aren’t selling well to prevent overstocking. Keeping inventory levels manageable also lets you save money on storage space.
SKUs don’t just give you insight into inventory. You can glean some behavioral insights, like learning which items are often bought together. This way, you can consider selling them as a package to further drive sales.
2. Inventory Management
SKU barcodes make inventory management easier through real-time tracking. As products arrive and leave your warehouse, your staff will scan their barcodes. This lets you monitor the stock levels of each item you have, even if you have multiple fulfillment centers.
More advanced warehouse management systems will even alert you when items are low in stock. By setting reorder points, you can prevent your most popular products from running out of stock. This prevents customers from shopping from other stores if something isn’t available.
3. Customer Assistance
SKUs organize your products so your warehouse team can easily find them. This means they can pick and pack goods faster, decreasing customer wait time. Faster deliveries mean happier consumers. This is especially important if you promise two-day delivery for your products.
4. Advertising and Marketing
Some eCommerce retailers use SKUs when advertising their products. They use this to ensure customers view the items they’re selling.
SKUs also work as an anti-poaching measure. When you promote a product based on its SKU, competitors can’t easily see which products you’re promoting because SKUs aren’t usually public. This makes customer poaching with lower prices and discounts tougher.
5. Product Recommendations
SKUs categorize items to make product recommendations easier. Your eCommerce platform can upsell or cross-sell other products to your customers based on what items they have in the cart.
Product recommendations usually show up on the checkout page just before people get their credit cards out. It can also “save” a sale by recommending similar products when the product a customer wants is out of stock.
Key Takeaways
SKUs don’t just help your pickers retrieve the right items. You can use SKU information for a variety of purposes, like behavioral analytics, demand prediction and product recommendations.
However, managing hundreds of SKU codes isn’t easy. You might need inventory management software to reliably handle all of them.
SKU FAQs
Is a barcode a SKU?
A barcode isn’t a SKU by itself. A SKU can be converted into a barcode, but barcodes can contain a variety of information.
What makes a good SKU?
A good SKU needs to contain the key details of a product without being overly long. Some essential details to include are size, color, category and order it arrived in the warehouse.
How are SKUs used in eCommerce?
SKUs are used in eCommerce in many different ways. Some of the more popular uses include inventory management, product recommendations and analysis.

Apr 21, 2023 | Blog
Understanding Pick and Pack Fulfillment
Once a customer places an order on your own online store platform, the pick and pack order fulfillment process kicks in. It’s a two-step procedure:
Picking
This involves fetching the required products from the various warehouse shelves based on a picking list. This list specifies the item’s quantity, SKU, and location. For example, a picker might need to pick and pack operations to fetch a specific number of items from a particular shelf.
Packing
After the picking process, the items are securely packed in suitable packages. This step in the fulfillment process also involves attaching shipping labels before handing them over for delivery. Different types of warehouses require different strategies. The packing method and materials used can vary based on the size and type of the product.
Three Crucial Stages of Order Fulfillment
Your order fulfillment journey encompasses three primary stages, mainly executed in your fulfillment centers and warehouse post receiving goods from suppliers:
Picking
Initiated upon receiving an online order, a pick list is generated detailing the item’s name, its location in the fulfillment warehouse, the inventory management of the warehouse, and the quantity required.
Packing
Here, the picked items are placed in the correct box, the right box. The team ensures the items are cushioned with packing materials like packing peanuts or bubble wrap to prevent any damage. Once packed, the boxes are labeled and readied for shipment.
3PL Management
This isn’t a separate phase of the pack fulfillment process like the previous two. It’s about outsourcing your fulfillment center. By hiring a fulfillment company, you can delegate the pick and pack tasks, allowing you to focus on other business operations. These services often leverage the latest technology and systems to ensure efficiency and top-notch service, adding a lot of value to your operations.
Optimal Picking Strategies for Ecommerce
Different businesses require various pick and pack methods and varied picking strategies. Here’s a glimpse into four primary pick and pack fee picking methods:
Piece Picking
Ideal for businesses with limited warehouse space or fewer orders. Workers can pick and pack a warehouse of items for one order before moving to the next.
Batch Picking
Here, workers can pick and pack services of items for multiple orders simultaneously, especially to ship orders if they share common items. This approach reduces movement within the warehouse, enhancing efficiency.
Zone Picking
The warehouse is divided into zones, each housing specific items. Workers who pack are assigned zones and pick items only from their designated areas. If an order requires items from multiple zones, it’s either passed between all the zones, or sent to a central packing station.
Wave Picking
This method merges batch and zone of picking and packing methods. Workers in each zone can pick and pack software items in batches and then move them to the next zone if necessary.
Effective Packing Strategies for Ecommerce
Packing strategies are crucial to ensure cost-effectiveness. Here are three pack software strategies tailored for eCommerce:
Cartonization
This involves determining the best packaging setup considering box sizes, packing materials, inventory storage system, shipping costs, product quantity, and type.
Branded Packaging
Packaging is often the first physical touchpoint for customers. Customized, brand-centric packaging can make your product memorable and distinguish you from competitors.
Kitting
Bundling multiple products into a single package often at a discounted rate can appeal to customers. It’s also a strategy to promote less popular items by pairing them with bestsellers.
Five Tips for Business Owners
- Invest in advanced inventory and warehouse management software.
- Regularly assess warehouse operations for potential inefficiencies.
- Opt for lightweight and eco-friendly packaging materials.
- Collaborate with trustworthy 3PL providers.
- Bundle products together for attractive offers.
Five Tips for Warehouse Efficiency
- Adopt the most suitable picking strategy to reduce unnecessary movement.
- Minimize warehouse traffic to decrease accident risks.
- Opt for cost-effective packing materials.
- Design an efficient warehouse layout.
- Assign dedicated personnel for quality checks on each package.
Fine-Tuning Packaging Materials:
In the symphony of packing strategies, the texture of materials matters. Dive into the world of packaging with a focus on materials. Beyond lightweight choices, explore the realm of eco-friendliness. By adopting sustainable packaging materials, businesses not only reduce their carbon footprint but also align with the eco-conscious mindset of modern consumers.
Automated Packing Solutions:
The future whispers of automation. Illuminate the evolution of packing strategies with the infusion of automation. Detail how automated packing warehouse systems streamline the process, reduce human error, and accelerate the order fulfillment process. This chapter unveils the fusion of technology and packing, a duo that harmonizes precision and speed.
Return-Focused Packing:
The story doesn’t end with a shipped order; it continues with returns. Unravel the importance of return-focused order packing strategies. Delve into our pack methods, where items are packed with an easy return journey in mind. As customers appreciate hassle-free returns, this approach dances in sync with customer-centric commerce.
Personalized Packing Experiences:
Packing isn’t just about protection; it’s also about emotions. Embark on a journey of personalized packing experiences. Imagine a world where every package carries a touch of personalization – handwritten notes, tailored recommendations, or curated surprises. This narrative paints the packing process with strokes of intimacy and connection.
Sustainable Sourcing of Packing Materials:
Beyond the box lies the origin of appropriate packing materials. Expand the horizon to sustainable sourcing of packing materials. Illuminate the significance of ethical material procurement – from recycled cardboard to biodegradable cushioning. This journey doesn’t just embellish packing; it elevates the essence of responsible business practices.
Mobile-Friendly Packing Lists:
The screens in our hands are the new scrolls of guidance. Introduce the concept of mobile-friendly packing lists. Paint a picture where pickers glide through the warehouse with digital lists on smartphones or tablets. This transformation in pack method melds tradition with technology, enhancing efficiency and reducing paper usage.
Real-Time Packing Updates:
In the age of instant connectivity, packing takes on a new dimension. Delve into the realm of real-time packing updates. Imagine a scenario where each step of the packing process is relayed to the customer in real-time. Transparency emerges as the star, building anticipation and trust.
Social Responsibility in Packing:
Packing isn’t merely transactional; it’s an opportunity for social impact. Explore how businesses infuse social responsibility into their packing strategies. This can range from supporting local artisans for packaging to contributing a portion of packing costs to charitable causes. Unveil the tapestry where packing carries a purpose beyond products.
Virtual Reality-Powered Packing Simulations:
Step into the realm of innovation with virtual reality-powered packing simulations. Detail how businesses can use VR to train packing teams, simulate complex packing scenarios, and identify bottlenecks. This immersive experience transforms packing into an art of precision and mastery.
Packing Ergonomics and Worker Well-being:
Behind every package stands a person. Illuminate the importance of packing ergonomics and worker well-being. Discuss the strategies that ensure pickers and packers operate in ergonomic conditions, reducing physical strain and enhancing overall job satisfaction.
Packing Analytics and Continuous Improvement:
The packing process holds secrets that data can unveil. Explore the world of packing analytics and continuous improvement. Imagine a scenario where each packing action is logged, analyzed, and refined. This data-driven approach refines the symphony of packing, fine-tuning efficiency with each note.
International Packing Regulations:
Beyond borders, packing enters a realm of regulations. Navigate the seas of international packing regulations. Detail how businesses ensure compliance with packaging laws, customs requirements, and safety standards when shipping across international boundaries.
Hybrid Packing Methods:
In the world of packing, hybrids emerge as stars. Unveil the fusion of packing methods – a blend of cartonization, kitting, and branded packaging. This fusion creates a symphony of strategy where each note harmonizes to create a memorable unpacking experience.
Key Takeaways
Picking and packing are crucial as they set the stage for product delivery. Improving pick and pack efficiency means you can get more orders delivered more accurately, boosting customer satisfaction.
Collaborating with a reliable 3PL and pick and pack service services provider, like ShipHero, can significantly improve your pick and pack processes.
FAQs
What is the Pick and Pack method order shipping?
It’s the method of fetching and preparing customer orders for shipment from the warehouse.
Which method is ideal for your eCommerce business?
The best method varies. It’s essential to identify one that aligns with your business needs.
Where can you find pick and pack service opportunities?
Warehouses, storage facilities and 3PL providers are primary sources for pick and pack tasks.

Apr 21, 2023 | Blog
The modern business landscape is in a constant state of evolution. Commerce is rapidly advancing, and the global environment is undergoing changes. Businesses must adapt to meet shifting market demands, stakeholder needs, and even customer service expectations.
Even if your own supply chain network is currently operating efficiently, the need to adapt remains as customer preferences, market dynamics, and global changes evolve. This comprehensive guide explores 10 actionable steps to enhance supply chain efficiency, ensuring your own business model remains agile and a competitive advantage.
Understanding Supply Chain Efficiency
Efficiency within the supply chain revolves around optimal utilization of technology, resources, and expertise. By improving this supply chain efficiency today, businesses can reduce logistics costs, manage risks, and enhance profits.
This component is integral to the operations of any company striving for growth and increased profitability. Efficient logistics processes, information management, and order processing are critical aspects. Optimizing these business processes can lead to improved stock management and better handling of returns.
Why Prioritize Efficiency in Supply Chains?
Efficiency in the supply chain focuses on achieving cost savings while ensuring customer satisfaction. An efficient supply chain strategy enables businesses to meet customer demands without inflating their operational costs and expenses.
It streamlines order processing, fulfillment, and delivery, ensuring timely access to goods and services. This effort enhances the customer experience and satisfaction and caters to market needs. Effective logistics and marketing strategies further make logistics companies enhance and improve supply chain efficiency, particularly in ensuring goods reach their destinations efficiently.
Balancing Efficiency with Effectiveness
Striking a balance between supply chain efficiency and effectiveness is crucial. While supply chain efficiency often focuses on cost-effective delivery, effectiveness ensures top-quality products that meet customer expectations.
Excessive focus on efficiency might compromise customer satisfaction, while over-prioritizing effectiveness can escalate shipping and logistics costs. Achieving balance involves understanding market needs and making changes accordingly.
Risk Management in Supply Chains
Efficient supply chain management is essential for businesses to navigate the complexities of today’s global markets. One of the key challenges that all supply chain depends and chains face is the management of various risks that can disrupt operations and impact profitability.
These risks can stem from factors such as natural disasters, geopolitical tensions, supplier disruptions, and even unexpected shifts in consumer demand. Risk management in supply chains involves identifying potential risks, assessing their potential impact, and developing contingency plans to ensure that the supply chain can continue to function smoothly even in the face of challenges.
Collaborative relationships with suppliers, diversification of sourcing, and the utilization of real-time monitoring technologies are crucial components of a robust risk management strategy.
Technology Trends in Supply Chain Management
In today’s rapidly evolving business landscape, technology has become a driving force behind the optimization of supply chain management. Emerging technologies such as blockchain, the Internet of Things (IoT), artificial intelligence (AI), and machine learning are transforming how supply chains operate.
Blockchain ensures secure and transparent data sharing across the supply chain, IoT devices provide real-time tracking and monitoring capabilities, while AI and machine learning algorithms enhance demand forecasting accuracy and optimize inventory management.
These technological trends empower businesses to make data-driven decisions, automate processes, and enhance overall efficiency and responsiveness in their supply chain operations.
Reverse Logistics and Product Returns
Efficiently managing the process of product returns, often referred to as reverse logistics, is a crucial aspect of maintaining a well-functioning supply chain. With the rise of e-commerce and changing consumer expectations, handling returned items has become increasingly complex.
Implementing streamlined processes for returns authorization, refurbishment, and responsible disposal of products is essential for minimizing waste and ensuring that returned items are properly managed.
Effective reverse logistics not only contributes to customer satisfaction but also supports sustainable and efficient supply chain and operations by minimizing environmental impact and optimizing resource utilization.
Customer-Centric Supply Chains
The modern business landscape places significant emphasis on delivering exceptional customer experiences. This has led to a shift towards customer-centric supply chain strategies. To meet the demands of today’s consumers, supply chains must prioritize customization and personalization.
Leveraging data-driven insights, businesses can anticipate customer preferences, reduce lead times, and ensure on-time deliveries. Agility and data analytics play a pivotal role in aligning supply chain operations with customer expectations, enabling businesses to create memorable experiences and foster lasting customer relationships.
E-Commerce and Last-Mile Delivery
The rapid growth of e-commerce has revolutionized supply chain dynamics and highlighted the critical importance of efficient last-mile delivery. Last-mile delivery refers to the final leg of the delivery journey, from distribution centers to customers’ doorsteps.
Optimizing last-mile delivery is crucial for customer satisfaction and loyalty. Strategies such as optimizing delivery routes, implementing innovative technologies like drones and autonomous vehicles, and establishing partnerships with local service providers all contribute to enhancing the efficiency of last-mile delivery.
Additionally, the creation of micro-fulfillment centers can further streamline the process and improve delivery speed.
Supply Chain Digitization and Data Analytics
The digitization of supply chain processes and the utilization of data analytics are reshaping how supply chains operate. Data-driven insights provide valuable information for demand forecasting, inventory management, and process optimization.
Predictive analytics enable businesses to anticipate trends and make informed decisions. Embracing digital transformation empowers supply chain managers to proactively identify areas for improvement, enhance visibility, and respond rapidly to changing market conditions.
This shift towards supply chain digitization is a crucial step in ensuring that businesses remain competitive and adaptable in today’s fast-paced business environment.
Collaborative Partnerships: Igniting Innovation and Efficiency
Forge robust partnerships to amplify and improve your own measure supply chain efficiency and resilience. Collaborate with suppliers, manufacturers, distributors, and retailers for co-innovation and streamlined operations. Share insights, tackle challenges together, and create an ecosystem that adapts and thrives.
Supplier Performance Metrics: Elevate Excellence
Assess suppliers using key performance indicators and metrics like on-time delivery and quality. Leverage data for improvement, risk assessment, and optimized collaboration. Regular reviews cultivate continuous enhancement.
Inventory Optimization: Efficient and Cost-effective
Master inventory management with dynamic safety stock calculation and advanced modeling. Prevent stockouts and excess inventory, enhancing availability while reducing costs.
Talent Development: Nurturing Expertise
Foster a skilled workforce through training, certifications, and continuous learning. Empower employees with problem-solving and leadership skills, driving innovation and growth.
Supply Chain Transparency: Consumer Trust Advantage
Embrace transparency with ethical practices and responsible sourcing. Convey values to modern consumers, building trust, enhancing reputation, and gaining a competitive edge.
10 Ways to Improve Supply Chain Efficiency
1. Enhance Supply Chain Visibility:
Achieving comprehensive visibility across your customer relationship management and entire supply chain and processes ensures timely decision-making and efficient planning. This transparency allows businesses to promptly address bottlenecks and other challenges, ensuring smooth operations.
- Address bottlenecks and challenges promptly.
- Facilitate efficient planning.
2. Foster Strong Supplier Relationships:
Building and maintaining robust relationships with suppliers and partners in responsive supply chain activities is pivotal. Regular communication and setting clear expectations can lead to long-term partnerships, ensuring timely deliveries and more efficiency strategies meeting customer demands.
- Ensure clear communication and expectations.
- Ensure timely deliveries and meet customer demands.
3. Mitigate Supply Risks with Data Management:
Monitoring supplier performance and ensuring their adherence to industry standards can prevent unforeseen regulatory challenges. Proper data management and a supply chain visibility strategy can also help in sourcing and manufacturing planning.
- Prevent unforeseen regulatory challenges.
- Facilitate sourcing and manufacturing planning.
4. Optimize Delivery Times Across Markets:
Efficiently catering to both established and emerging markets ensures a balanced growth trajectory for businesses. It’s essential to control the distribution, supply chain process and transportation aspects to achieve this.
- Efficiently cater to established and emerging markets.
- Control distribution and transportation aspects.
5. Embed Sustainable Practices:
Integrating sustainable practices, such as ethical sourcing and efficient and inventory management processes, can significantly reduce costs and boost supply chain performance and efficiency.
- Boost supply chain efficiency sustainably.
6. Leverage Automation:
Investing in automation, from warehousing to marketing to business processes itself, can streamline operations, increase efficiency, lower costs and enhance efficiency.
- Streamline operations from warehousing to marketing.
- Enhance overall efficiency.
7. Develop a Robust Returns Strategy:
Efficiently managing product returns requires a well-defined reverse logistics strategy, ensuring products are tracked from customers back to suppliers. This process is vital for maintaining customer satisfaction and managing stock and inventory levels well.
- Define a well-structured reverse logistics strategy.
- Maintain customer satisfaction and manage stock levels.
8. Empower Your Team:
Regular training sessions can equip and improve your supply chain staff with the skills needed to enhance and improve your supply chain, performance and efficiency. It’s a step towards ensuring that every part of the company is aligned with the best practices.
- Provide regular training to enhance staff skills.
- Align all parts of the company with best practices.
9. Implement Quality Software Solutions:
Investing in reliable software and systems can significantly improve efficiency in supply chain processes. It’s essential to have a system in place that provides real-time information and data to stakeholders.
- Invest in reliable software for real-time data access.
- Improve supply chain processes.
10. Commit to Continuous Improvement:
Regularly reviewing and refining supply chain management processes ensures sustained growth and increased efficiency. It’s about adapting to changes in the environment, understanding the next customer demand, improving supply chain efficiency and ensuring customer satisfaction. Continuous effort in this place can yield significant results over time.
- Regularly review and refine processes.
- Adapt to environmental changes and market demands.
Metrics to Gauge Supply Chain Efficiency
Measuring and improving supply chain efficiency involves using inventory data and assessing key metrics that provide insights into various aspects of your operations.
These metrics help you identify responsive supply chain, strengths, weaknesses, and areas for improvement and streamlined operations, ensuring that your supply chain remains responsive and competitive. Here are some essential metrics to consider:
Time
Swift order processing and delivery times are crucial for meeting customer expectations and ensuring timely access to goods and services. Shorter lead times can lead to improved customer satisfaction and increased sales.
Cost reduction
Balancing logistics costs with profit margins is essential for profitability. Monitoring your transportation costs, warehousing, and inventory carrying costs can help you optimize spending while maintaining service quality.
Quality
Maintaining high-quality standards in your products is vital for customer retention and sales growth. Monitoring product quality throughout the full supply chain process, from sourcing to delivery, can help you identify areas for improvement.
By regularly monitoring these metrics, you can gain a holistic view of your whole supply chain, track your inventory levels and network’s performance and make informed decisions to enhance efficiency and drive better results.
Key Takeaways
- Supply chain efficiency focuses on cost-effective, quality delivery.
- Balance efficiency and effectiveness for optimal results.
- Quality software solutions like ShipHero enhance efficiency.
FAQs on Supply Chain Efficiencies
1. What exemplifies business efficiency?
Efficiency involves producing more products swiftly and at reduced costs.
2. What are the advantages of supply chain efficiency?
Benefits include time and resource management and cost savings, leading to maximum efficiency and increased profits.
3. How can one assess supply chain efficiency?
Measure time, cost raw materials, and resources associated with product production and delivery.
By implementing these insights, businesses can navigate complex supply chain landscapes, ensuring growth and profitability.
Regularly reviewing logistics and other various supply chain management processes keeps businesses agile and delivers exceptional products and services to customers consistently. This effort results in a well-functioning machine that thrives regardless of challenges.

Apr 21, 2023 | Blog
Order Fulfillment: The Backbone of eCommerce Success
The efficiency of order fulfillment is the cornerstone of success for any eCommerce business. Whether venturing into Direct-to-consumer (DTC) sales or exploring diverse channels like dropshipping, prompt and accurate product delivery is paramount.
Choices related to eCommerce fulfillment services, encompassing shipping costs, logistics, and carriers, hold immense importance in the online sales arena. These decisions impact customer trust, brand loyalty, and profitability.
Understanding eCommerce Fulfillment
Defining the Process
At its core, eCommerce fulfillment involves storing goods from suppliers in a warehouse, processing orders, and delivering products to customers. This journey encompasses stages after production and quality control.
However, effective eCommerce fulfillment extends beyond storage to utilizing tools, technologies, and the best fulfillment systems for efficient stock management and seamless returns handling. Informed decisions about warehousing, carriers, and shipments are vital for maximizing operational efficiency and customer satisfaction.
The Five Pillars of eCommerce Fulfillment
Every online purchase hinges on five crucial warehouse processes that define the best eCommerce fulfillment is:
1. Receiving
Goods arrive at the warehouse, awaiting storage until orders are placed. Seamlessly integrating the entire fulfillment process at this step ensures accurate and prompt deliveries. Efficient warehouse layout and management software enhance this process.
2. Inventory Storage
Optimal inventory storage location and duration significantly impact both fulfillment cost and efficiency. Maintaining appropriate inventory levels and accessible item positioning are vital. Businesses using third-party fulfillment or dropshipping must be mindful of storage fees.
3. Order Processing
This phase involves picking and packaging customer orders. Efficient order processing is a hallmark of well-organized warehouses. Software aids workers in locating items swiftly, redirecting resources to critical areas like customer support and marketing.
4. Shipping
Shipping decisions are data-driven, considering customer demands, shipping rates, and logistics. Strategically located warehouses minimize shipping distances, enhancing the customer experience.
5. Returns Processing
The fulfillment journey extends beyond order dispatch. A robust customer support system, efficient order tracking, and hassle-free return policies are pivotal for customer satisfaction.
Diverse eCommerce Fulfillment Service Models
No universal fulfillment model exists. Brands may excel with drop shipping, print on demand, or other traditional methods. The rise of 3PL and logistics solutions provides various options. Making the right choice for outsourcing fulfillment often requires asking pertinent questions and gathering information, emphasizing collaborative partnerships between businesses and chosen fulfillment services.
Selecting the Right eCommerce Fulfillment Provider
While industry giants like Amazon and Rakuten are notable, surveying multiple fulfillment centers is crucial. Consider network size, manufacturer partnerships, and platform reputation. Every decision influences the customer experience.
Top 3 Order Fulfillment Centers
- ShipHero: A comprehensive solution offering software and warehouse management services.
- Fulfillment by Amazon: Collaborating with Amazon provides access to a vast seller network.
- Shopify Fulfillment Network: Established in 2006, Shopify rivals global powerhouses with its fulfillment offerings.
Strategies for Effective eCommerce Fulfillment
When formulating a fulfillment strategy, evaluate shipping and warehouse expenses. Use data to identify cost-saving opportunities and enhance accuracy. Employ appropriate tools, practices, platforms, and systems for tracking shipments and managing inventory. Business growth, operational scale, and available networks factor into decision-making.
Understanding eCommerce Fulfillment
Defining the Process
At its core, eCommerce fulfillment involves storing goods in a warehouse, processing orders, and delivering products to customers. This includes stages after production and quality control. Effective eCommerce fulfillment goes beyond storage, using tools for efficient stock management and returns handling. Decisions on warehousing, carriers, and shipments are vital for efficiency and customer satisfaction.
The Five Stages of eCommerce Fulfillment
1. Receiving
Goods arrive at the warehouse, awaiting storage until orders are placed. This step, when integrated properly, ensures accurate and prompt deliveries. Warehouse layout and management software are crucial.
2. Inventory Storage
Optimal storage location and duration significantly affect efficiency. Maintaining inventory levels and accessible item positioning is essential. For businesses using third-party fulfillment or dropshipping, storage fees must be considered.
3. Order Processing
This phase involves picking and packaging customer orders. Efficient order processing is a hallmark of well-organized warehouses. Software helps workers locate items swiftly, reallocating resources to critical areas like customer support and marketing.
4. Shipping
Shipping decisions are data-driven, considering customer demands, shipping rates, and logistics. Strategically located warehouses minimize shipping distances, enhancing the customer experience.
5. Returns Processing
The fulfillment of the customer demand journey extends beyond order dispatch. Robust customer support, efficient order tracking, and hassle-free return policies are pivotal for customer satisfaction.
Diverse eCommerce Fulfillment Models
eCommerce businesses can excel with various models such as dropshipping, traditional methods, and third-party logistics (3PL). The right choice requires pertinent questions, information gathering, and fostering collaborative partnerships.
Selecting the Right eCommerce Fulfillment Provider
While Amazon and Rakuten are giants, surveying multiple fulfillment centers is crucial. Consider network size, manufacturer partnerships, and platform reputation. Each decision influences the customer experience.
Top 3 Order Fulfillment Centers
1. ShipHero
A comprehensive solution offering software and warehouse management services.
2. Fulfillment by Amazon
Collaborating with Amazon provides access to a vast seller network.
3. Shopify Fulfillment Network
Established in 2006, Shopify rivals global powerhouses with its online store and fulfillment offerings.
Strategies for Effective eCommerce Fulfillment
Formulating a strategy involves evaluating shipping and warehouse expenses. Use data to identify cost-saving opportunities and enhance accuracy. Employ tools, platforms, and systems for tracking shipments and managing inventory. Business growth, operational scale, and available networks factor into decision-making.
Key Takeaways
Efficient eCommerce fulfillment enhances customer experience and cost savings. The ecommerce order fulfillment process involves various post-production activities. Effective fulfillment fosters brand loyalty and supports business expansion.
eCommerce Fulfillment FAQs
What is Amazon Fulfillment?
Amazon enables businesses to market products on its platform while storing them in warehouses.
What are Fulfillment Centers?
These warehouses store merchandise for various eCommerce businesses, facilitating cost-effective storage and dispatch.
Which is the best Order Fulfillment Center?
ShipHero stands out based on popularity and trust.
