Aaron Rubin

Aaron Rubin is the Founder & CEO of ShipHero. His journey didn't start in software, it started in a warehouse. After over a decade running a martial arts eCommerce business, Aaron became frustrated with the existing warehouse management options. They were either label printing software that didn't drive efficiency and accuracy or legacy software that took 6 months to customize and $100,000+ to deploy. Refusing to accept the status quo, he built the solution he needed. The result was ShipHero: a WMS built by a merchant, for merchants. The founding idea behind ShipHero is simple: give brands and 3PLs the tools to run highly efficient, error-free warehouses without the enterprise price tag.

Under Aaron's leadership, ShipHero has evolved from a bootstrap project into the category leader for 3PLs and Shopify Plus brands, operating in 40 countries and with 1 in every 80 US eCommerce packages picked, packed and shipped in the ShipHero WMS. After a dozen years at the helm, Aaron is focused on the next chapter of logistics innovation. As the CEO of a platform powering over $15 Billion in annual GMV, his insights are widely respected in the industry. He has been featured in The Wall Street Journal, Bloomberg, The New York Times, and NPR discussing the future of warehousing and the global supply chain.